Storyteller Spotlight – Tatiana Robertson, Experience Manager
December 23, 2020

What does a typical day at CorporateFilming & FranchiseFilming look like for you?

A typical day at CorporateFilming looks different from my other colleagues because I work from home. I have a more flexible schedule, so I take care of my daily responsibilities when my baby naps or plays.

What do you like most about working with CorporateFilming & FranchiseFilming?

The thing I like most about working for CorporateFilming is Trevor’s ability to recognize the hard work of his team. I’ve worked for big companies where you feel like a cog in the machine. A lot of work and little to no recognition. Trevor is very appreciative of his team.

We call ourselves “Passionate Storytellers” here at CorporateFilming & FranchiseFilming. What does that topic mean to you? How important is story in marketing? 

Being a passionate storyteller means believing in the story you’re telling. It is important in marketing because your story is the voice of your brand and it needs to be compelling.

What have been your favorite projects with CorporateFilming and FranchiseFilming?

My position is mainly behind the scenes, but I have enjoyed providing support to my teammates in prepping them for conferences such as IFA 2020 where we were an exhibitor for the first time!

What are some things you enjoy doing outside of work? What makes you unique? 

I enjoy spending time with [blended] family, especially watching my step [daughters] interact with their little brother. We often enjoy going on hikes and spending time in Ojai. I personally enjoy knitting and sewing, along with a variety of other crafts. I often listen to podcasts (You must remember this, Armchair Expert, The Last Podcast on the Left, Your Own Backyard, Casefile) and love to read (when I have a free moment to myself haha)!

Customer experience and service is our top core value here at CorporateFilming & FranchiseFilming. Why is that so important? 

Customer service and experience are important because they are one of the first things people remember about your brand/business. I previously worked in sales a boutique gym (and was a member before that) where customer service was incredibly important (our owner would also advise other businesses on how to replicate our exceptional customer service). Seeing a member light up because we remembered their name, if they wanted a towel or not, or even congratulating them on a recent accomplishment was so rewarding. When members provided reviews, they were mostly about how friendly and caring the staff were, not just about our facility or the quality of classes.

One final question. If you could give any video marketing advice…what would it be?   

Be authentic.

Tell us a corny joke…Go!

What did the fish say when it ran into a wall…dam!

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ROI Through Video!

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